Yeni toplumsal hareket (YTH) kavramı, 1960’ların sonlarından itibaren içerik ve biçim değiştirmeye başlayan, sınıf temelli olmaktan çıkarak, her sınıftan bireyin katılım sağlayabildiği insan hakları, çevre, barış, toplumsal cinsiyet gibi sorun alanlarına odaklanan toplumsal hareketleri anlatmak üzere kullanılmaya başlayan bir kavramdır. Genel olarak medya her zaman, geniş kitlelere ulaşması yanında, niteliksel olarak da toplumsal hareketleri etkileyen, ideoloji üreten önemli bir güç olmuştur. Şüphesiz yeni iletişim teknolojileri de YTH’yi derinden etkilemiştir. Yeni medyanın hayatımıza girmesiyle yaygınlaşan sosyal medya kullanımı yeni bir kamusal alan biçimi ortaya çıkarmış, YTH’nin etkinliğini artırmış, savunuculuk yapma pratiklerini etkilemiş, protesto ve hak arama amaçlı mesajların daha hızlı, kolay ve ekonomik biçimde yaygınlaştırılmasını sağlamıştır. Bu çalışmada yeni toplumsal hareketlerin yeni medyaya taşınma biçimi ve etkileri Kuzey Ormanları Savunması (KOS) hareketi üzerinden ele alınacaktır. Çalışmada nitel araştırma geleneği içerisinde yer alan doküman incelemesi yöntemi kullanılarak, KOS’un web sitesi, sosyal medya profilleri, sosyal medya hesaplarından yapılan paylaşımlar analiz edilecektir.
The concept of the New Social Movement (YTH) is a concept that begins to change content and shape since the late 1960s, starting to describe social movements focused on the problem areas such as human rights, environment, peace, social gender, where each class can participate. In general, the media has always been an important power producing ideology, which, in addition to reaching the wide masses, has also been a qualitative influence on social movements. No doubt, new communication technologies have also profoundly affected YTH. The widespread use of social media with the new media entering our lives has revealed a new form of public space, increased the effectiveness of YTH, influenced its defence practices, and made it easier, easier and more economically to spread messages for the purpose of protests and rights. In this study, the way and effects of the new social movements move to the new media will be discussed through the North Forest Defense Movement (KOS). In the study, using the document review method included in the quality research tradition, the KOS’s website, social media profiles, social media accounts will be analyzed.
The concept of New Social Movements (NSMs) is a concept that has been used for referring to social movements that have started to change in form and content since the late 1960s. Being no longer class-based, NSMs, focusing on problem areas such as human rights, environment, peace and social gender, are open to participation of individuals from every social class. In general, media has always been an important force which, in addition to reaching to large masses, also qualitatively affects social movements and produces ideology. Without a doubt, new communication technologies have also deeply affected NSMs. Becoming widespread with the introduction of new media into our lives, use of social media has created a new form of public space, has increased the effectiveness of NSMs, has influenced advocacy practices and has facilitated popularization of messages of protest and rights claiming in a faster, easier and more economical manner. In this study, the form and the effects of emergence of NSMs in new media will be discussed within the context of Northern Forests Defense (KOS). In the study, through employing the method of document review, which is within the qualitative research tradition, KOS’s websites, social media profiles and posts from its social media accounts will be analyzed.
Alan : Sosyal, Beşeri ve İdari Bilimler
Dergi Türü : Ulusal
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