Özet:

The standardized cultural industry content, which is controlled on the free time, makes it a textile in line with the system’s interests by adapting the audience to the system. The pleasures/favorites of the audience equipped with the cultural industries and the leisure activities are also homogeneous, and the audience lives the lives of the cultural industry. People do similar activities in their free time, travel in similar places, eat in similar places, and take holidays in similar places. The social media environment and practices, which have become today’s most important leisure event, are also the environment in which we can best analyze the release of the public’s leisure practices, which have been homogenous by the cultural industries. The objective of this study is to show the texting in the leisure activities, from the conceptualization of the cultural industry, through the posts made on Instagram with the label of pleasure. Quantitative analysis of over 100 photos shared with the label of pleasure in the study, then the photographs selected with judicial sample were subject to quality content analysis. Nicel content analysis has found that eating and drinking at home or outside is often defined as a pleasure, watching local series and going on holiday. There is a similarity between the quality content and the texted pleasant activities, as well as the forms of adherence/depletion due to consumption.

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