Abstract:

This study aims to empirically analyze the factors affecting consumers’ behavioral intentions and uses of wearable technologies within a comprehensive theoretical model. The concept model of the study is based on the combined technology use and acceptance theory 2 (UTAUT2). In addition to the variables in the original model of the conceptual model UTAUT2, the variables in self-conformity, innovation, privacy risk and confidence were added. The research data was collected using the survey method. The sample method was easily used as a sample method and data was obtained from 302 key responders. A series of hierarchical regression analysis was conducted to test the research hypotheses. The intention of adopting wearable technologies appears to be influenced by performance expectations, social impact, innovation tendency, privacy risk and confidence variables. These variables have been identified as a variable risk of confidentiality with a strong impact.

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