Abstract:

As technology continues to advance, e-commerce’s growth continues to increase with each passing year. The Covid-19 pandemic has affected the world and has compelled many individuals to adjust their lifestyles accordingly as to avoid contamination. Because of the covid-19 prevention protocols implemented globally and advised by WHO, consumers have found themselves in need of contactless methods of purchasing goods and services like e-commerce. Customers’ views of e-commerce during the Covid-19 pandemic are investigated in this study. A survey was created for this study and a questionnaire was distributed online to participants of all nationalities. The study included 419 respondents and used descriptive statistics to analyse collected data. Results showed that participants found e-commerce to be useful and satisfactory during the Covid-19 pandemic and have a high intention to continue using e-commerce. Results also showed a low sense of security in participants when it comes to providing sensitive information and trusting e-commerce sites to protect their privacy.

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