Özet:

The goal is to achieve human development through the printed media. Objectives – to study the socio-economic aspects of coordination of the activities of segmental components in the publishing industry; to find out and substantiate the strategic subjectivity of the state institutional regulation of the publishing industry of the national economy. Methodology. System-structural approach – in the study of theoretical and methodological aspects of ensuring the development strategy of the publishing industry of the national economy in transformational conditions; comparative analysis – for comparing objects and phenomena, identifying the general and special, for studying the causes of changes that have occurred, identifying development trends. For the implementation of the scientific topic: "Development of norms of consumption and norms of material waste in the production of textbooks and educational/teaching aids" 0122U002363. Results. The results of the latest pandemic caused by the COVID-19 virus and the active phase of the military confrontation have a decisive impact on the national economy and human development of our country. The current focus on agricultural development provides partial stabilization of the situation by maintaining an adequate level of food security and increasing food exports. In the long term, it is envisaged to use the existing advantages and revise the agrarian and construction policies, by coordinating them to create conditions for improving the human development situation in the country. To form the necessary theoretical basis for such changes, the definition of the term "state agricultural policy" was clarified and the list of strategic goals of the state agricultural policy was expanded. The current direction of construction policy is critically characterized. The essence of three dominants (continuation of land reform; decentralization; transformational changes in the development of agriculture), which should be taken into account when harmonizing agricultural and construction policies, is considered. The model of the coordination mechanism of agricultural and construction policy regulation was developed in order to create conditions for sustainable development of rural areas, which, accordingly, should contribute to the progress of human development.

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