The present research paper emphasizes on the performance of ICICI and SBI mutual funds together. As a result of professional expertise, lower calculated risk and safety measures undertaken, mutual funds are the most popular investment option today. An analysis of 50 respondents’ responses to a structured questionnaire was conducted using primary and secondary data. The majority of respondents’ were aware about ICICI mutual funds due to their advertisement almost on every available platform and the slight difference in awareness between SBI and ICICI mutual funds. These people should also be encouraged to invest in Mutual funds since they offer high returns. Mutual funds are the only financial instrument now-a-days where there are high returns. Therefore, more and more potential activities should be conducted to encourage even those with small savings to invest in mutual funds.
Alan : Sosyal, Beşeri ve İdari Bilimler
Dergi Türü : Uluslararası
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