Abstract:

The subject of the study is to evaluate the missionary activities of the Jehovah's Witnesses movement, a fundamentalist and leader-oriented group founded on the expectation of doomsday, carried out on the internet today. The Witnesses strive to intensify their preaching and use various tools for this purpose in order to increase the number of survivors after Armageddon. In this context, the aim of the study is, on the one hand, to provide information about the missionary activities of Jehovah's Witnesses, and on the other hand, to evaluate the movement's member recruitment strategies through applications produced by them and installed on smart devices, especially in web-based digital media. The aim here is to present a perspective on the way religious groups, specifically Jehovah's Witnesses, carry out their missionary activities in the age of intense information and technology. Within the framework of these aims and objectives, methods and techniques such as comparison, description, text analysis and interpretation development are used in the study. Jehovah's Witnesses, as a group that expects the Messiah and prepares themselves for his coming, have been trying to achieve their goals, especially recently, through the methods of recruiting members in the digital stage.

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