Özet:

Cryptocurrency, a digital virtual currency, which emerged in 2008 with an article, taking advantage of cryptocurrency science, has become one of the most discussed economic concepts in recent years. This study aims to explore the relationship between global Google Trends "Bitcoin" searches, where Google searches are shared, representing the interest of investors, and the exchange in Bitcoin/USD prices. In other words, Google searches and Bitcoin/USD will try to identify whether there are explicit effects on each other. Bitcoin/USD data is provided from investing.com and Trend data is provided at https://trends.google.com/ The survey data set consists of 261 weekly observations between 26.04.2015 and 19.04.2020. This study also examined the relationship between the number of searches for the word Bitcoin/USD and the word “Bitcoin” by the ARDL test. The logarithmic variable of the price variable (Bitcoin/USD) is created. Philips Perron (PP) and Advanced Dickey Fuller (ADF) unit root tests have controlled the stagnations of the series. The price exchange (Bitcoin/USD) I(1) is the result that the Bitcoin exchange (Google trends) I(0) stands at the first rate. The relationship between the variables was then studied with ARDL. According to the results of the ARDL test, the existence of a relationship between them has been achieved in a short and long period. The limit test has shown that there is an equalization between these two variables. According to the Granger Test, there is an unilateral relationship between the number of searches for Bitcoin and (price) Bitcoin/USD. A change in Bitcoin/USD prices pushes people to search for bitcoin via Google. These findings have come to the conclusion that Bitcoin is a currency that is concerned and traced among the public, and that a mobility that occurs at this stage increases interest in bitcoin. The data obtained was analyzed by the Stata 14.2 program.

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