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  Citation Number 8
 Views 38
 Downloands 10
TÜRKÇENİN YABANCI DİL OLARAK ÖĞRETİMİNDE REKLAM FİLMLERİNİN FARKLI BECERİ VE SEVİYELERDE KULLANIMI
2018
Journal:  
Turkish Studies
Author:  
Abstract:

Araştırma; amaca yönelik reklam filmlerinin incelenmesi, seviye ve konulara göre örneklendirilmesi yoluyla reklamların Türkçenin yabancı dil olarak öğretiminde yararlarının ortaya konulmasını amaçlamaktadır. Araştırma, betimsel tarama modelinde doküman analizi yöntemi kullanılarak gerçekleştirilmiştir. Araştırmanın örneklemini ulusal kanallarda yayınlanan ve internet ortamındaki video sitelerinde var olan 6 kısa reklam filmi oluşturmaktadır. Örneklem gurubunun belirlenmesinde amaçlı örneklem yöntemi kullanılmıştır. Analiz sonuçlarından elde edilen veriler, Diller İçin Avrupa Ortak Metni’ne göre belirlenen seviye guruplarına göre ayrılmış ve tablolarla gösterilmiştir. Çalışma ile reklam filmlerinin yabancılara Türkçe öğretiminde; söz varlığı, dil bilgisi, duyuru ve yönerge kazanımları, lehçe ve diyalekt, kültür unsurlarının öğretiminde bir görsel-işitsel materyal olarak zengin içerikleriyle kullanılabileceği sonucuna ulaşılmıştır.

Keywords:

Use Of Advertisements In Turkish Teaching As Foreign Language At Different Skills and Levels
2018
Journal:  
Turkish Studies
Author:  
Abstract:

The aim of the research is to examine the advertisement films and to reveal the benefits in Turkish teaching as a foreign language. The research was carried out by using document analysis method in descriptive survey model. The sample of the research consists of 6 short advertising films which are published on national channels and available on video sites on the internet. The sampling method was used to determine the sample group. The data obtained from the analysis results are separated according to the level groups which The Common European Framework for Languages and shown by tables. According to the results of the study; advertisement films can be used in the turkish teaching as a foreign language to teach vocabulary, grammar, announcement and instruction achievements, dialect, in the teaching of cultural elements with rich content as an audiovisual material.

Keywords:

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Turkish Studies

Field :   Eğitim Bilimleri; Filoloji; Güzel Sanatlar; Hukuk; İlahiyat; Sosyal, Beşeri ve İdari Bilimler; Spor Bilimleri

Journal Type :   Uluslararası

Metrics
Article : 12.054
Cite : 46.457
2023 Impact : 0.276
Turkish Studies