The aim of this study to scrutinize cultural management in terms of control, regulations and sociocultural dynamics in the projects of urban transformation/gentrification including the historical and cultural areas in İstanbul. This is because, the urbanscape has become both the subject de facto and the object of the urban transformation process. Since the 1980s, particularly with the fact that public lands have been increasingly urbanized as fragments, it became vital to explore the traces of collective memory embodying historical-cultural identity. Analyzing how the ‘gentrifying’ actors and the residents who are undergoing gentrification are positioned in the historical neighbourhoods, fieldwork for this study was carried out using direct observation, participant observation, and in-depth interviews as the data collection methods. Study participants have been asked open-ended questions. The instrumental case study design was followed for the study employing empirical approach and reflexive method. To analyze the cultural politics of urban transformation, along with the socio-spatial impacts of the process of gentrification, Süleymaniye and Fener-Balat have been chosen as two districts that were included in World Heritage List due to the historical-cultural patterns they display. Evidently, the social ethos, created through Neo-Ottomanist approaches in urban renewal processes, is unregulated. Thus, it is necessary to examine the apparatuses of power in the matter of sustaining the representations of historical and cultural identity, which make up collective memory in terms of identity and space construction. It is assumed that the dynamics of urban transformation have also been transforming collective consciousness based on historicity. In this context, concepts such as urban alienation, mental unmappability, the emptying of minds and cultural uprooting, have enriched the theoretical construction of the study in analyzing the management of collective memory that is intricately tied to the process of global urbanization. With the institutionalization of centralized politics we are witnessing the instrumentalization of urban space and the placement of urban transformation on a strictly market-based trajectory with no room for an alternative path. Moreover, the relationship between symbolic capital and collective memory as the basis of cultural heritage seems to have been ruptured. Ultimately, what is at risk is the ideal of a human-centered, democratic community, encompassing contrapuntal ensembles and polyphonic cultural constituents. Along with the paradigm of neoliberal urbanization came the new phenomenon of urban space design, mediatization of culture and collective memory. Expressed in the language of consumption, designed to fit packaged sociospatial practices and emotions, it is argued that we now entered a postemotional socialization stage.
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