Özet:

Parallel to the growth of prosperity, individuals want to secure the assets they have. This has led to the emergence and development of the insurance sector. In this study, the Casco Insurance was examined. In the study, the factors that influence the preference of casco insurance have been identified. For this purpose, the prepared survey was applied to 394 households selected by easy sampling method. In the study, the logit regression analysis method was used. Many models have been tested. Among the explanatory variables included in the model, household income, individual risk attitude, damaged accident presence, different user presence and the market value of the car variables are effective in the preference of casco insurance.