Kullanım Kılavuzu
Neden sadece 3 sonuç görüntüleyebiliyorum?
Sadece üye olan kurumların ağından bağlandığınız da tüm sonuçları görüntüleyebilirsiniz. Üye olmayan kurumlar için kurum yetkililerinin başvurması durumunda 1 aylık ücretsiz deneme sürümü açmaktayız.
Benim olmayan çok sonuç geliyor?
Birçok kaynakça da atıflar "Soyad, İ" olarak gösterildiği için özellikle Soyad ve isminin baş harfi aynı olan akademisyenlerin atıfları zaman zaman karışabilmektedir. Bu sorun tüm dünyadaki atıf dizinlerinin sıkça karşılaştığı bir sorundur.
Sadece ilgili makaleme yapılan atıfları nasıl görebilirim?
Makalenizin ismini arattıktan sonra detaylar kısmına bastığınız anda seçtiğiniz makaleye yapılan atıfları görebilirsiniz.
 Görüntüleme 61
 İndirme 26
Halkla İliskilerin Gazetelerde Sunumuna Yonelik Bir Analiz
2020
Dergi:  
Erciyes İletişim Dergisi
Yazar:  
Özet:

The media emphasizes some aspects of the subjects and concepts more while transferring various topics and terms to the audience while leaving some aspects of them more behind. As a managerial function, public relations takes place in the media with various content. Films, newspaper news are the content that make it possible to examine how the term public relations is presented. Thus, public relations is also the subject of content presented in the media. In this context, the objective of the study is to examine how the term public relations is presented in the media. In the determined time period, 73 news stories, which include the term public relations, in four newspapers were analysed by content analysis technique. The results of the research revealed that the term public relations was more prominent in the news content than the column articles and interview, and the term was more used in the context of non-profit organizations. Within the scope of the purpose, it was determined that the purpose of public information was the most prominent category. In most of the news content, the term public relations is presented in a neutral form.

Anahtar Kelimeler:

An Analysis Of Public Relations In Newspapers
2020
Yazar:  
Özet:

The media emphasizes some aspects of the subjects and concepts more while transferring various topics and terms to the audience while leaving some aspects of them more behind. As a managerial function, public relations takes place in the media with various content. Films, newspaper news are the content that makes it possible to examine how the term public relations is presented. Thus, public relations is also the subject of content presented in the media. In this context, the objective of the study is to examine how the term public relations is presented in the media. In the determined time period, 73 news stories, which include the term public relations, in four newspapers were analyzed by content analysis technique. The results of the research revealed that the term public relations was more prominent in the news content than the column articles and interviews, and the term was more used in the context of non-profit organizations. Within the scope of the purpose, it was determined that the purpose of public information was the most prominent category. In most of the news content, the term public relations is presented in a neutral form.

Anahtar Kelimeler:

Atıf Yapanlar
Bilgi: Bu yayına herhangi bir atıf yapılmamıştır.
Benzer Makaleler








Erciyes İletişim Dergisi

Alan :   Sosyal, Beşeri ve İdari Bilimler

Dergi Türü :   Ulusal

Metrikler
Makale : 625
Atıf : 3.221
2023 Impact/Etki : 0.229
Erciyes İletişim Dergisi